Building Your Business through Networking in Unusual Circumstances
Even with no in-person events on your schedule, you can continue to build professional relationships right now – you may just need to think creatively during this unusual time.
In a recent NAIOP Advantage Series webinar, networking strategist Lori Saitz, CEO and founder of Zen Rabbit, shared ideas for making meaningful professional connections, whether you are looking to touch base with people you’ve met in the past or would like to expand your network to reach new customers.
“One of the main reasons that people go to events and conferences – apart from the learning, certainly – is for the networking,” Saitz said.
She started by defining the term. What is networking? “Starting a conversation – the foundation for building a relationship,” according to Saitz. “But now that we can’t go to events to do that, how can we still make that a part of our business?”